How to Create Your Visual Brand
Originally aired on October 12, 2020
Presented by Alison Bruhn; Delia Folk ’14
Do you think your appearance is irrelevant? Keep these facts in mind:
Within the first seven seconds of meeting, people will have a solid impression of who you are — and some research suggests a tenth of a second is all it takes to start determining traits like trustworthiness.
Your brain decides within seven seconds if people are high status, trustworthy, charismatic, leadership material, promiscuous, smart, dominant and successful.
The way you present yourself in the world helps define who you are. The simplest choices can tell your story. You never get a second chance to make a first impression — make it one that will set you apart, build trust and truly reflect who you are. Join mother-daughter duo Alison Bruhn and Delia Folk ’14, co-founders of The Style That Binds Us, for a workshop on creating your own visual brand.
Within the first seven seconds of meeting, people will have a solid impression of who you are — and some research suggests a tenth of a second is all it takes to start determining traits like trustworthiness.
Your brain decides within seven seconds if people are high status, trustworthy, charismatic, leadership material, promiscuous, smart, dominant and successful.
The way you present yourself in the world helps define who you are. The simplest choices can tell your story. You never get a second chance to make a first impression — make it one that will set you apart, build trust and truly reflect who you are. Join mother-daughter duo Alison Bruhn and Delia Folk ’14, co-founders of The Style That Binds Us, for a workshop on creating your own visual brand.
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